Why it worked
The video functions as a virtual shopping trip to Costco, showcasing a variety of popular and interesting products. The use of text overlays with commentary and pricing creates an engaging and informative experience for viewers interested in deals and new items, encouraging them to visit the store themselves.
Summary
This TikTok slideshow showcases various products found at Costco, including Owala water bottles, a Gourmia soft serve machine, life-size Tetris, Nintendo Switch bundles, Crumbl gift cards, electric scooters, Little Tikes Story Dream books, Zuru Bunch O Balloons, Connect 4, Sciattolo ravioli, a gazebo, Nonni's Limoncello biscotti, and Yulu Boba instant drink kits. The creator highlights items with commentary on their appeal and price.