Why it worked
The video directly engages the audience by asking for their opinion on a crucial business decision, fostering a sense of community and investment in the app's future. It also highlights the app's unique value proposition by comparing it to features on larger platforms like X and TikTok.
Summary
The founder of the Spoiler Talk app, a social network for discussing TV shows, movies, and books, asks for community input on whether to build the app publicly or keep its development under wraps for the next launch. The app, which was first released in 2020 and has seen recent updates, aims to be a dedicated space for fan discussions, contrasting with broader social media platforms.