Watch what happens when you give 10 college dropouts 1 million dollars

@dhacurated

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Promoted product

Halo

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3 videos

Why it worked

The video uses high-production cinematic storytelling to build intrigue around a startup, positioning the product as a revolutionary breakthrough rather than a standard advertisement.

Summary

The video features a cinematic montage of a team of young developers working in a house on a new hardware product. It frames their intense work process as a mission to reinvent reality, culminating in the reveal of the product, Halo.

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Transcript, structure and on-screen text

4 beats, a 44-word transcript and 7 lines of on-screen text — the parts you need to write your own version.

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Original caption

Lamar Jackson isn’t just fast — he’s different. Every time he touches the ball, it’s a reminder that some athletes were born to break the rules. From dodging defenders like they’re standing still to launching deep bombs like it’s nothing… this man is the system. @caineardayfio @a Now hiring @haloinsf #LamarJackson #LJ8 #BuiltDifferent #sf #startup #ai #cinematic #explore #edit