4 toughest universities to get into in South Africa

@asif.hassam0

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Why it worked

The video provides high-value, curiosity-driven educational content about a relatable topic, while the brand placement is subtle and non-intrusive, building brand awareness without disrupting the viewer's experience.

Summary

The creator ranks the four most competitive universities in South Africa based on their acceptance rates. Throughout the video, he wears a branded t-shirt from Zaio, a tech education company.

Structure

1Introduction to the topic of university acceptance rates
2Ranking UCT at number 4
3Ranking Wits at number 3
4

Original caption

🎓💡 Getting into a top SA university isn’t easy…look at these acceptance rates : • UP: 2.5% • UJ: 3.7% • Wits: 4.2% • UCT: 4.8% Out of hundreds of thousands of applications, only a few thousand students make it. Which one would YOU aim for? 👇 #SouthAfrica #University #UCT #Wits #UJ

More from @asif.hassam0

Product placement

The creator is wearing a t-shirt with the 'Zaio' logo and name clearly visible on his chest for the entire duration of the video.

Call to action

Which university are you applying for in the coming year?

On-screen text

4 toughest universities to get into in South Africa 4. 3. 2. 1. 4. UCT 3. Wits 2. UJ 1. UP

Transcript

4 toughest universities to get into in South Africa. We're gonna look at how many students apply to the university and how many get accepted. So we will rank them based on acceptance rate. Expected this one to be no. 1, but at number 4 we have University of Cape Town or UCT with over 92,000 applications and acceptance rate of 4.8%. This means that out of hundred, less than five people get selected to get into UCT. At number three we have University of Witwatersrand. They get 146,000 applications and have a acceptance rate of 4.2%. So that's basically four in every hundred applications that apply to Wits make it in. At number two we have UJ or University of Johannesburg. UJ gets 240,000 applications every year and the acceptance rate sits at 3.75%. That's basically three people out of 100 people that get accepted. At number one we're sitting with the University of Pretoria. UP gets a shocking 355,000 applications in a year and they only accept 2.5% of them. So that's it. We have UP, UJ, Wits and UCT. Which university are you applying for in the coming year?