Why it worked
The creator uses relatable humor about parenting and independence, followed by a clear display of fandom for a popular sports team. This combination appeals to a broad audience interested in family life and sports.
Summary
The creator shares two phrases their children will likely never say, implying they are independent and not reliant on their parents. The post then transitions to a photo of fans at a Tampa Bay Lightning game, with the caption indicating a household that supports the team.
Structure
- 1Two things my kids will never say
- 2Are we staying at mom or dads house this weekend?
- 3Go Panthers
- 4Tampa Bay Lightning household
On-screen text
Two things my kids will NEVER say
"Are we staying at mom or dads house this weekend?"
"Go Panthers"
UPCOMING GAME MAR. 25 7:00 PM