Why it worked
The video likely performed well due to its relatable "day in the life" format, showcasing a typical morning routine for a young professional in a desirable location (London) and a sought-after industry (tech). The use of clear timestamps and visually appealing transitions makes it easy to follow and engaging.
Summary
The video follows a software engineer's morning routine in London, starting from waking up at 8:20 AM, getting ready, commuting to the Google office, and finally starting her workday at 10:07 AM. It showcases her morning activities including skincare, choosing an outfit, going to the gym, showering, and having breakfast.
Structure
- 1Morning routine before work
- 2Commute to office
- 3Arrival and settling in
- 4Gym session
- 5Breakfast
- 6Starting the workday
On-screen text
before 9-5
as a software engineer
in London
8:20
wake up
8:25
shower, brush my teeth
8:30
quick skincare
8:35
outfit for today
8:40
style it
8:50
leave home
8:50
go to the office
9:00
arrive
9:00
arrive
9:02
unpack and set up
9:05
to the changing room
9:05
to the changing room
9:10
gym
9:10
gym
9:50
quick shower, change
9:50
quick shower, change
9:55
breakfast
9:55
breakfast
10:05
back to my desk
10:05
back to my desk
10:07
kick off the day