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21.7Silent UGCStory Open hookLifestyle
Hook
how i used to dress for the office..
@annamxlv
25.1K followers · usually 5.5K views a post
Views
96.3K
Likes
8.6K
Comments
30
Shares
222
Promoted product
Why it worked
The video uses a relatable 'before and after' transformation format that taps into the aspirational desire for a better professional aesthetic, driving traffic to her affiliate links.
Summary
The creator showcases a transition from her old, casual office style to her current, more polished and professional wardrobe. The video serves as a visual lookbook, encouraging viewers to engage with her curated fashion choices.
Structure
- 1Displaying old office outfit
- 2Transitioning to new office outfits
- 3Showcasing multiple professional looks
- 4Prompting viewer engagement
Product placement
The creator uses the LTK platform to link her outfits, which is the primary destination for her bio link.
Call to action
which one is your favorite?
On-screen text
how i used to dress for the office..
vs how i dress now
Original caption
which one is your favorite? #officefashion#officeoutfit#corporategirl#corporatelife#officelife
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