Why it worked
The video taps into the highly relatable 'hustle culture' and 'digital nomad' aspiration, using a simple, repetitive visual format that emphasizes the grind of building a side project.
Summary
A person is shown working on their laptop in various locations, including an airplane, a restaurant, and a train. The video highlights the dedication of someone trying to build their own business while on vacation.
Structure
- 1Opening the laptop in an office
- 2Working on a plane
- 3Working in a restaurant
- 4Working in a public square
- 5Working on a train
- 6Closing the laptop
On-screen text
pov: you're on work leave but still coding to escape the 9-5