So if you've been postponing to buy a laptop or any computer, it's about time you buy right now

@nabwirwa.wandera

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SoundTikTok sound · original sound - nabwirwa.wandera

Promoted product

XUK

Why it worked

The video leverages a sense of urgency and scarcity regarding tech hardware, positioning the creator as an industry insider providing actionable advice to save money.

Summary

The creator warns that computer and laptop prices are rising due to chip manufacturers prioritizing AI-related hardware for large corporations. She advises viewers to purchase their devices now or consider the XUK brand, which has not yet been affected by the price hikes.

Structure

1Identify the problem of rising computer prices
2Provide personal evidence of price increases
3Explain the cause as AI-driven chip shortages
4Predict future price hikes
5Suggest buying now or choosing the XUK brand

Product placement

The creator mentions the brand XUK as an alternative to the rising prices of major brands like Dell and Lenovo.

Original caption

Laptop and desktop prices are going up by 50%-80% All thanks to AI. If you have not bought one by now, right now would be the best time to do it before the prices double. #ram#ssd#pricehike#laptopprice#computerprice

More from @nabwirwa.wandera

Call to action

buy that product right now before prices hike. Or just go for the XUK ones.

On-screen text

so if you've been postponing to buy a laptop or any computer it's about time you buy right now because the prices are are going up almost 50% so last week I bought some desktops I have a shop so I sell IT products so I bought some desktops and each was going for around 110,000 and I check two days after I purchased the price was 118,000 and like two days ago the price is up to 120,000 same desktop same specs same brand same everything and if you're an unauthorized reseller you probably got the message from Dell and Lenovo and they're saying that the prices are going to increase up to 60 to 60 to 80% and it's going to be like that until around 2028 and this is because the chips that the RAM and the SSDs guys the big companies like Micron and Sandisk and Crucial all these people who produce these chips are focusing more on the AI side where they're they're selling to bigger corporates and so they leave out the the small small people like us and that's where the focus is so there's going to be a shortage there is a shortage and it's only going to get worse so if you have been postponing purchasing your computer devices this is the best time to do it because I think by the end of 2026 prices will have probably gone up by 50% yeah it's about time you buy that product right now before prices hike or just go for the XUK ones yeah cause those ones the prices have not yet been affected you're welcome

Transcript

So if you've been postponing to buy a laptop or any computer, it's about time you buy right now because the prices are are going up almost 50%. So last week I bought some desktops. I have a shop, so I sell IT products. So I bought some desktops and each was going for around 110,000. And I check two days after I purchased, the price was 118,000. And like two days ago, the price is up to 120,000. Same desktop, same specs, same brand, same everything. And if you're an unauthorized reseller, you probably got the message from Dell and Lenovo and they're saying that the prices are going to increase up to 60 to 60 to 80% and it's going to be like that until around 2028. And this is because the chips that the RAM and the SSDs, guys, the big companies like Micron and Sandisk and Crucial, all these people who produce these chips are focusing more on the AI side where they're they're selling to bigger corporates and so they leave out the the small small people like us. And that's where the focus is. So there's going to be a shortage. There is a shortage and it's only going to get worse. So if you have been postponing purchasing your computer devices, this is the best time to do it because I think by the end of 2026, prices will have probably gone up by 50%. Yeah, it's about time you buy that product right now before prices hike. Or just go for the XUK ones. Yeah, because those ones the prices have not yet been affected. You're welcome.