Why it worked
The video provides valuable, actionable information on a topic relevant to entrepreneurs and small business owners, presented in a clear and concise manner. The use of on-screen text and graphics helps to reinforce the key points, making it easy for viewers to understand and retain the information.
Summary
This video explains how to file an "Intent to Use" trademark for an app or business idea. It outlines the requirements, including a bona fide business plan, the mark itself (name, logo, or slogan), the relevant class of goods/services, and the filing fee, which can be done on the USPTO.gov website.
Structure
- 1Introduction to trademarking an app/business idea
- 2Explanation of 'Intent to Use' application
- 3Requirements for filing: bona fide intent, mark, class, fee
- 4Mention of USPTO.gov as the filing platform
Product placement
The video discusses trademarking an app or business idea and mentions the USPTO.gov website for filing. The creator's bio link leads to a course called "21 day App Launch".
On-screen text
How to file an "Intent To Use" Trademark for your app/business
Types of trademark applications
Use
Applicable when you are already selling your items in the US
Intent to Use
Applicable when you are not selling your products yet
NAME
The unique name, brand name, or slogan that distinguishes your business and ensures exclusive rights to its use. It's the most common type of trademark.
LOGO
The graphical design or symbol that represents your brand. Trademarks your logo to help prevent others from using a similar icon.
SLOGAN
The phrase or tagline that represents your brand's identity. Trademarks your slogan to protect it and ensure no one else keeps your brand's identity.
Common Examples of Trademark Classes:
• Class 9 (Electronics/Software): Computers, apps, cameras, software.
• Class 25 (Clothing): Shirts, shoes, hats.
• Class 35 (Business Services): Advertising, online retail services, business management.
As of Jan. 18, 2025, the USPTO charges a base application fee of $350 per class, with additional costs for Intent-to-Use (ITU) filings. Key costs include a $150 per class fee to file a Statement of Use, which cost about 250 to 350 dollars
USPTO.gov
Original caption
If you have a business idea, or you’re in the launch phase of your business, you can file an intent-to-use application to hold the name and use of your trademark. There are three common levels of IP protection: 1. Patents (For Inventions and technical solutions) 2. Trademarks (For brand identity, names, logos, phrases) 3. Copyrights (For Creative and original works) If you’re serious about your business, I’d definitely advise. #trademarks #ipprotection #startups #patents #business