If I was a creative strategist @ Oats Overnight...

Creative Testing RoadmapnoatsnovernnightnIf I was a creative strategist @ Oats Overnight...nAnalyze Data Overnight Facebook ad strategynProgressnWorking foldernContextnTrack tools and referenced files used in this task.nStarting up...nServer is busy. Retrying in 2s (Attempts 2 of 10)nReplynOats Overnight Ad Library AnalysisnComprehensive breakdown of -218 active Meta adsnOverview Snapshotn206n163n43n32nFormat BreakdownnOats Overnight is overwhelmingly video-first, with 79% of its ads being video. Their static image ads are comprised of 10% UGC, 6% format, and 5% video. The remaining 10% are brand-owned and professional UGC ads that are better in processing, suggesting they're other, lower-budget, or niche-targeted.nPartnership Ads vs. Brand AdsnOf the 218 active ads, 10% (24/218) are brand-owned and 32 (15.5%) are partnership ads (identified by the "with creator handle" label).nThe first partnership ad doesn't appear until position #24 by impressions, and the capacity of between positions #24 and #100. This calls on the brand's own creator-in-residence to perform creator content in-house - though creator ads likely serve different funnel objectives (funnel-building, audience-building, or sales).nCreator Profile PatternsnThe 32 partnership ads feature creators from the following industries: Humans (Telehealth/Wellness), Athletics, Athletes, Educators (teachers/professors), Food & Beverage, Lifestyle, Health & Wellness, Creators (influencers), LA/Fashion, Kids, Food, Educators (teachers/professors), with Amelia Capotorto, chargers, PA, Student-Athletes, creators, Fitness, and general content creators. The most common creator type is the