CALLING ALL STRAWBERRY LOVERS

@kogumah

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SoundTikTok sound · Warm Stride

Promoted product

85°C Bakery Cafe Strawberry Festival Promotion

Why it worked

The video leverages a visually appealing promotion with cute collectible items, tapping into the popularity of themed drinks and limited-edition merchandise. The "soft sell" approach, focusing on the cute freebies rather than a direct sales pitch, makes it more engaging and shareable.

Summary

This video highlights a promotion at 85°C Bakery Cafe where customers receive a free collectible magnet with the purchase of any two strawberry drinks. The creator showcases the available magnet designs and encourages viewers to visit the cafe to participate.

Structure

1Introduction to the promotion
2Explanation of the offer (free magnet with two strawberry drinks)
3Showcasing the magnet designs
4Encouraging viewers to visit and get the magnet
5

Original caption

we love strawberries 🍓✨ 📍85c Bakery Cafe (Cupertino, CA) #cafe #foodhacks #strawberry #bayareafoodies #fyp @85°C Bakery Cafe USA

More from @kogumah

Product placement

The video features the exterior of an 85°C Bakery Cafe, displays of their drinks and promotional materials on a digital ordering screen and a flyer, and close-ups of the drinks and collectible magnets.

Call to action

You guys have to check it out for yourselves and get your free magnet, especially if you love strawberry drinks! And feel free to follow for more cute finds!

On-screen text

CALLING ALL STRAWBERRY LOVERS ORDER DRINKS HERE FREE MAGNET WITH PURCHASE OF ANY TWO STRAWBERRY DRINKS (ANY SIZE) 85 Degree Bakery has a cute promo right now COMPLETE YOUR ORDER & PICK UP MAGNET AT REGISTER (SHOW RECEIPT TO CLAIM) WHILE SUPPLIES LAST SCAN HERE STRAWBERRY FESTIVAL COLLECTIBLE ITEMS FREE MAGNET WITH PURCHASE OF ANY TWO STRAWBERRY DRINKS (ANY SIZE) STARTING 3/19 STARTING 4/2 STARTING 4/16 In-store only. While supplies last. See caption for details. Berry Green Tea STRAWBERRY MATCHA LATTE STRAWBERRY DE LECHE

Transcript

Calling all strawberry lovers. If you guys didn't know, 85 Degree Bakery has a cute promo right now. If you get two strawberry drinks, you can get a free magnet. Whether it's a cute bunny, polar bear, or a cat. You guys have to check it out for yourselves and get your free magnet, especially if you love strawberry drinks! And feel free to follow for more cute finds!