Remember a $7 coffee a day is $49 a week,

@oscardonproperty

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Why it worked

The video taps into a common financial anxiety about housing affordability and the perceived cost of small daily luxuries, offering a humorous and relatable perspective that resonates with a broad audience.

Summary

The video displays text calculating the cost of a daily $7 coffee over time, concluding that the accumulated amount is insufficient for a house down payment. It encourages viewers to enjoy their coffee without guilt.

Structure

1Calculate daily coffee cost
2Show weekly, monthly, and yearly totals
3Calculate 10-year total
4Compare total to house down payment
5Encourage enjoying coffee

On-screen text

Remember a $7 coffee a day is $49 a week, $196 a month, $2,352 a year, After 10 years that's $23,520 Which is still nowhere near enough to put a down payment on a house in 2026 so enjoy your coffee in peace

Transcript

You were singing The world is moving we wanna stay But I was working on