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34.8Silent UGCOther hook
Hook
GOODLES NYC POP-UP
@allgoodles
38.1K followers · usually 4.1K views a post
Views
128.4K
Likes
6.5K
Comments
147
Shares
3.5K
Why it worked
The video uses a simple, authentic 'guerrilla marketing' aesthetic that feels like a personal update rather than a polished ad, making the brand feel more approachable and local.
Summary
A person puts up a flyer on a city street pole advertising a Goodles pop-up event in New York City. The video serves as a promotional announcement for the brand's upcoming pop-up location and dates.
Structure
- 1Person approaches a street pole
- 2Person tapes a flyer to the pole
- 3Close up of the flyer details
- 4Flyer shows Goodles NYC Pop-up dates and location
Product placement
The brand Goodles is the subject of the flyer being posted.
On-screen text
GOODLES NYC POP-UP
FRI 5/15 - SUN 5/17
108 LAFAYETTE ST, NYC
Original caption
see you soon New York 🗽🍎🚕#goodles #macandcheese #newyorkcity #popup #goodlespopup
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