@thecomplianceceo — 121x breakout

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Started my drug testing business in 2024

@thecomplianceceo

26.7K followers · usually 907 views a post

Views

105.2K

Likes

3.2K

Comments

618

472

Promoted product

AshTheCEO Academyhttps://linktr.ee/AshTheCEO ↗

Why it worked

The video uses a strong 'rags-to-riches' narrative and visual proof of lifestyle success to build authority, making the transition to a coaching pitch feel like a natural progression of her expertise.

Summary

The creator shares her journey from starting a drug testing business to building a six-figure academy that teaches other women how to launch their own agencies. She highlights her transition from a technician mindset to a CEO mindset and invites viewers to apply for her program.

Structure

1Introduction to the creator's drug testing business
2Highlighting the transition from technician to CEO
3Showcasing the growth into a six-figure academy
4Call to action for viewers to apply

Product placement

The creator's own coaching program/academy is the subject of the video.

Call to action

Comment BOSS to apply

On-screen text

Started my drug testing business in 2024 I went from holding the specimen cup... to building a 6-figure academy in less than 12 months Now I'm teaching the next leaders how to stop working IN the business and start scaling it I stopped thinking like a technician and started thinking like a CEO Different cities Different students Different level Now I teach women how to go build agencies and turn their knowledge into academies Comment BOSS to apply

Original caption

I went from holding specimen cups… to building a 6-figure academy and teaching women across the country how to launch their own agencies. 💼✈️ This business took me from survival mode to CEO mode. Different cities, different students, different level. Now I’m helping the next generation stop thinking like technicians and start building real agencies, real systems, and real income. And for those ready to go even bigger… I’m showing women how to turn their knowledge into an academy too. This is bigger than drug testing. This is ownership. Comment “BOSS” if you’re ready to build. #womeninbusiness #businesscoach #agencyowner #blackwomenoftiktok #drugtestingbusiness