Loading video…
All breakouts
24.2Silent UGCPOV / Skit hook
Hook
When someone yells out “stopeatingyogurtwithyourhands” but that’s not my name so it’s fine
@cliosnacks
12.4K followers · usually 2.5K views a post
Views
59.5K
Likes
10.7K
Comments
44
Shares
38
Why it worked
The video uses a relatable, self-deprecating humor hook that stops the scroll, while the visual of breaking the product provides a satisfying 'ASMR-style' reveal of the product's quality.
Summary
A person breaks a Clio Snacks yogurt bar in half to show the texture while displaying a humorous text overlay about eating yogurt with their hands. The video uses a relatable, lighthearted tone to showcase the product's unique form factor.
Structure
- 1Text overlay sets up a humorous scenario
- 2Hands appear holding a snack bar
- 3The bar is broken in half to reveal the interior
- 4The product is held up to the camera
Product placement
The product is the central focus of the video, being held and broken in half to demonstrate its texture.
On-screen text
When someone yells out “stopeatingyogurtwithyourhands” but that’s not my name so it’s fine
Original caption
I literally don’t know who you are talking to sir #yogurt #sweettreat
More from @cliosnacks
Their other posts in the index, biggest breakout first.
