Hook
Digital empowerment • Social impact Storytelling • Launch Marketing Strategy • Community Building
If you know you are about to launch a product, a service, a business, an offer, a course, literally anything, literally anything you know you are about to launch something and you don't do these three major things and your launch doesn't go through these three major stages, just know your launch is already setting itself up for failure. Yes, because you are probably not going to sell the way you want and that is the truth. See, every successful launch has these three major stages. You see these three major stages, the pre-launch, the launch and the post-launch period. Every successful launch has these three major stages. You see these three major stages, the pre-launch stage, the launch stage itself and the post-launch period. Every successful launch has these three major stages. The pre-launch stage, the launch stage itself and the post-launch period. And during each of these stages, there are specific types of content you should be creating. So let us start with the first, which is your pre-launch stage. Your pre-launch stage is the phase before you actually launch that product. And honestly, to me, this pre-launch stage is the most important stage of your launch. Because whatever you do during this pre-launch stage, that determines the result of your launch and also determines the result of your post-launch. It is what you do in this pre-launch stage that determines how much sales you are going to make when you finally launch that product. So there are specific types of content you should be creating during this pre-launch stage. This is the period where you are warming people up, you are building anticipation for what you want to sell. You are not selling yet, but you are helping people become aware of the problem and you are presenting what you want to launch as the solution to that problem. So this way you are building trust, you are building anticipation and you are building curiosity. So your content should center around these four major things. It should center around problem awareness, personal story and brand story. It should center around education and authority building. And it should center around offer build up and positioning. So for example, this is where you create content like one thing I've noticed about people struggling with. I have been thinking of creating something that helps people with. What if I told you that there is a simpler way to achieve the biggest mistake people make when trying to launch. I have spent the past few months researching something. Nobody talks about this part of my journey and why I became obsessed with solving this. These are the types of content you must create during your pre-launch. Now once you've been able to do this properly, the next phase of your launch is your launch. This is when you actually launch the product, like the product is already live for people to start shopping for people to buy and all of that. And during this period, there are two major types of content you must be creating. Objection handling and buyers conversion type of content. Then this is where you have your sell out moments and social momentum. And the mistake that most of you make is that during this phase, the only thing you start shouting is buy my product. Buy my product. And this is why most of you struggle. Because people don't buy because you just posted a flyer that we finally launched or you just made an announcement that you finally launched. No, people buy when they understand. So during this launch phase, your objection handling and bias conversion content should be something like, let me show you exactly what is inside this. This is exactly how this works step by step. Step by step who this offer is for and who this offer is not for. If you are currently struggling with this, this is exactly why I created this. Let me walk you through the entire process of how you can get this step by step. Step by step here is what happens after you get this. Three major reasons I included this bonus in this offer. This is the exact framework we are using inside. And at this stage, you're helping people make a buying decision. And then comes the post-launch phase. This is where you are proving that what you launched actually works. So your content should be centered around post-launch storytelling and retention. And this is where you create content like one thing people are already saying after joining. This was one thing our customer said regarding this. This phase is very, very important because your next launch starts from the content you create after your current launch. Most of you know you should launch that course, that product, that service. Most of you know that you are meant to have launched it. But the issue is most of you don't know what to post. You don't know what to say. You've understood all of this, but you still don't know what content comes first. You don't know what content comes next. And you don't know how to move someone from I just discovered your page to I need to actually buy this. And this is why I have spent the last few months creating. I am ridiculously excited about my 100 launch content script bundle. I don't mean 100 content ideas. No, I mean 100 actual launch scripts. 100 scripts that covers these three phases of launching. Broken down into different stages from your pre-launch visibility to problem awareness, to storytelling, to authority building, to offer breakdowns, to objection handling, to urgency, to closing, everything. Everything, everything you need to launch properly. And I am also including a meme content pack as a bonus with over 1000 memes. Yes, 1000 meme videos you can use to create engaging and relatable content during your launch. And you can also use it to engage your community to get excited and get anticipated for your launch. Who gets this bundle will also get access to a private community. I'll be checking in, helping you stay accountable and helping you actually use this script properly. This 100 launch content script bundle officially drops this Saturday. This coming Saturday. Yes, this coming Saturday. And everybody on my wait list gets first access. So if you like access to join, comment the word SCRIPTS under this post and I'll send you the link for you to join the wait list or click the link in my bio to join the wait list. And I'll see you there. I hope you found this helpful. I'll see you on the next one.
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