JUST LAUNCHED SOME

@thatwealthybro

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Why it worked

The creator provides a transparent look into their ad performance, explaining key metrics like ROAS in a relatable way. This offers practical insights for others in the dropshipping space.

Summary

The creator shares their recent dropshipping ad metrics, explaining ROAS (Return on Ad Spend) and showing how they analyze performance. They plan to cut underperforming ads and focus on the ones that are yielding better results.

Structure

1Introduces new dropshipping ads
2Explains ROAS and shows metrics
3Highlights high ROAS examples
4Discusses cost per purchase
5Decides to cut underperforming ads

Product placement

Facebook Ads: ACTS - used to run ads for a dropshipping business, showing metrics like cost per result and ROAS. Removing it would change the video content as it's the primary visual evidence. "none" if no names appear.

On-screen text

JUST LAUNCHED SOME DROPSHIPPING. YOU WHAT MY METRICS ARE LOOKING IN THE LAST SEVEN DAYS, IN THE TOP RIGHT YOU'LL SEE MY RETURN ON AD SO ROAS AS THAT ROAS. WHAT ROAS STANDS FOR IS RETURN ON AD SPEND. $1 THAT I SPEND, UM, I AM MAKING EIGHT DOLLARS AND TWENTY EIGHT CENTS OF THESE ADS. AND THEN ON I'M MAKING TEN TWO CENTS BACK FOR EVERY $1 RIGHT. THAT'S WHAT ROAZ MEANS. R O A. UM, YEAH. CAN SEE, IT'S COSTING ME ABOUT 25, ABOUT 20 BUCKS PER PURCHASE. CAN SEE, AS I TELL YOU, AN AD CAMPAIGN, YOU'RE GONNA HAVE MULTIPLE VIDEOS. GONNA PERFORM WELL, AND THEN SOME PERFORMING WELL, I'M GONNA CUT THESE THREE AND KEEP BUILDING ON THESE TWO.

Original caption

#aidropshipping #dropshipping

More from @thatwealthybro

Their other posts in the index, biggest breakout first.

Transcript

just launched some dropshipping. You what my metrics are looking in the last seven days, in the top right, you'll see my return on ad, so ROAS as that ROAS. What ROAS stands for is return on ad spend. So $1 that I spend, um, I am making eight dollars and twenty eight cents of these ads. And then on another ad, I'm making ten two cents back for every $1 right. That's what ROAZ means. R O A. Um, yeah. As you can see, it's costing me about 25, about 20 bucks per purchase. As you can see, as I tell you, an ad campaign, you're gonna have multiple videos. Some gonna perform well, and then some performing well. I'm gonna cut these three and keep building on these two.