RENOVATING

@tussalty

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SoundTikTok sound · original sound - tussalty

Promoted product

Bose Lifestyle Collection

2 videos

Why it worked

The video effectively uses a 'before and after' narrative combined with a relatable struggle (long renovation process) to showcase the product's integration into a completed space. The focus on the product's functional benefit (audio tuning) rather than a hard sell makes it feel like a natural part of the content.

Summary

The creator details their extensive home renovation process, highlighting the installation of new floors, accent walls, and furniture. They reveal that the Bose Lifestyle Collection was the final addition, chosen for its ability to tune audio to the specific room dimensions, completing the space.

Structure

1Renovating the house for months
2Adding new floors, accent wall, and couch
3Realizing the room lacked the right feel
4Introducing the Bose Lifestyle Collection

Original caption

I renovated my house using the @Bose Lifestyle Collection 🏡 #boselifestylecollection #Tech #hometech #technology #housetour

More from @tussalty

Product placement

The Bose Lifestyle Collection speaker is shown and mentioned as the final element to complete the room's renovation, with its audio tuning technology highlighted.

On-screen text

RENOVATING MONTHS I GENUINELY HATE TAKING. FLOORS. AND A AND CONSTRUCTION WAY PLANNED. BEEN RIGHT SO LIFESTYLE BLACK. AUDIO ON MY MIND ENTIRE ALMOST COMPLETELY. MY OF THE THIS ROOM COLORWAY LIKE THERE, INCLUDES TECHNOLOGY. ROOM'S SPECIFICALLY THE SPACE PERFECTING AUDIO SO TO GET THE NEEDED.

Transcript

I've been renovating this house for months. I genuinely hate how long it's taking. New floors, a new accent wall, and a new couch setup. This living room has been in construction zone for way longer than I planned. And honestly, it's been testing my patience. But it's done now. I realized the room looked right, but didn't feel right. So I got the Bose Lifestyle Collection in black. And I'll be honest, audio was the last thing on my mind during this entire renovation. I almost skipped it completely, but that would have been my biggest mistake of this project. Because this is what the finished room looks like. The colorway fits this space like it was supposed to be there. Bose includes custom tuning technology that reads and adapts the sound specifically to the space. So the space I spent months perfecting now has audio tuned to it. So months of work to get the room right, and this was the last piece I needed.