Hollister CALIFORNIA

@dreamylumi3

41.8K followers · usually 34.1K views a post

Views

235.9K

Likes

48.5K

Comments

153

Shares

2.7K

SoundTikTok sound · Angel

Promoted product

Hollister

Hollister is a clothing brand offering a range of apparel, including t-shirts, shorts, swimwear, and jeans, often styled with a Y2K aesthetic.

25 videos13 creators

Why it worked

The creator leveraged a popular aesthetic (Y2K/downtowngirl) and a recognizable brand (Hollister) to create visually appealing outfit inspiration. The consistent styling and clear presentation of each outfit likely resonated with users seeking similar fashion ideas.

Summary

The creator showcases various Y2K-inspired outfits featuring Hollister clothing and Coach accessories. Each slide presents a different outfit combination, styled with a focus on a vintage aesthetic.

Structure

1Outfit 1: Green top, white crochet cardigan, jeans
2Outfit 2: Grey knit top, white lace trim, jeans
3Outfit 3: Yellow striped tank top, denim shorts
4

Original caption

summers finally here!! I’ll def try to post more consistently! More outfit inspo coming soon! #downtowngirl #y2k #outfitinspo #Summer #vintage hollister abercrombie

More from @dreamylumi3

Product placement

Hollister (clothing brand): ACTS - appears as a visible logo on the clothing items, indicating the brand of the outfits. Removing it would not change what happens in the video, but it identifies the brand of the clothes. Coach (handbag brand): ACTS - appears as a visible logo on the handbags, indicating the brand of the accessories. Removing it would not change what happens in the video, but it identifies the brand of the bags. HollisterCo.com (website): ACTS - the creator's bio link leads to this website, which is a page titled "The Hollister Style Hub: Sarah ⋆𐙚 ₊ ° ⊹ ♡". This indicates the creator is associated with Hollister and potentially curates content for them. Removing it would change the context of the creator's affiliation.

On-screen text

Hollister CALIFORNIA Hollister CALIFORNIA Hollister CALIFORNIA Hollister CALIFORNIA Hollister CALIFORNIA Hollister CALIFORNIA Hollister CALIFORNIA Hollister CALIFORNIA