yo excuse me bro

@trwlsh

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SoundTikTok sound · original sound - trwlsh

Promoted product

Lane Gang Wells

Why it worked

The video uses a common street interview format to ask about professions, which is relatable and engaging. The interviewee's dual career as a rapper and real estate agent is intriguing, and the mention of a popular sports team (the Knicks) adds a layer of local relevance and potential virality.

Summary

The creator interviews a rapper and real estate agent named Lane Gang Wells. He shares his song "10 B4 10" and advises the youth to stay in school and save money.

Structure

1Introduction and question about profession
2Revealing dual careers as rapper and real estate agent
3Sharing name and origin
4Explaining reason for being in NYC and promoting music
5Giving advice on life and finances

Original caption

What do you do for a living? @448 BABY #whatdoyoudoforaliving #lanegangwells #rapper #nyc #streetinterview

More from @trwlsh

Product placement

The interviewee, Lane Gang Wells, is a rapper and real estate agent. He promotes his song "10 B4 10" and mentions Spike Lee in relation to the Knicks.

Call to action

check out 10 B4 10 and Spike Lee

On-screen text

yo excuse me bro what do you do for a living? I'm a rapper and I do real estate bro what's your name bro? Lane Gang Wells I'm from Omaha Nebraska I'm out here doing some music what song should people I think y'all should know 10 B4 10 Spike Lee too cause the Knicks is in the finals right now so y'all gotta check out someone checking for the first time realism real life not the cartoon rap not the bubble gum rap piece of advice you've received you still carry with you? I think my best advice to the youth is stay in school and save going to save you what are you working on I'm working on I can't y'all the name but we're working on it thank you man have a good one bro

Transcript

yo excuse me bro what do you do for a living? I'm a rapper and I do real estate bro. what's your name bro? Lane Gang Wells. Where you from man? I'm from Omaha Nebraska. What brings you to New York? I'm out here doing some music. What song should people know about? I think y'all should know 10 B4 10. Spike Lee too cause the Knicks is in the finals right now. So y'all gotta check out Spike Lee. Someone checking for the first time. Realism real life. Not the cartoon rap. Not the bubble gum rap. What's been the best piece of advice you've received you still carry with you? I think my best advice to the youth is stay in school and save going to save you. What are you working on? I'm working on I can't y'all the name but we're working on it. Thank you man. I appreciate it. Have a good one bro. I'm the one who make this trap shit look good. Talking on these beats. Made a 10 4 10 o'clock.