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3.6Talking HeadPOV / Skit hookEducation
Hook
POV you see a member of Mumford and Sons out in the wild
@_hanmcg2014_
4.3K followers · usually 562 views a post
Views
2.0K
Likes
100
Comments
1
Shares
1
Why it worked
The video taps into the excitement of a celebrity sighting, a universally relatable experience that generates curiosity and engagement. The creator's genuine, unfiltered reaction makes the content feel authentic and shareable.
Summary
The creator films their reaction to spotting a member of the band Mumford and Sons walking around Boston. They express disbelief and excitement at seeing the musician in public.
Structure
- 1Spotting a member of Mumford and Sons
- 2Expressing disbelief and excitement
- 3Mentioning the location as Boston
- 4Reflecting on the surreal experience
Product placement
Mumford and Sons: ACTS - a band whose member is seen walking around Boston. Removing them would change the video's premise. Boston: APPEARS - a city where the event takes place. Removing it would not change the video.
On-screen text
POV you see a member of Mumford and Sons out in the wild
Transcript
And this is just still like I'm like freaking out. I'm freaking out. Seeing Ted from Mumford and Sons just walking around Boston. It's crazy. I am here specifically to see Mumford and Sons in Boston, but it's still crazy.
Original caption
Seeing Mumford and Sons tomorrow!!! #boston #mumfordandsons #prizefighter #fenway #music
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