am i late or is this actually new???🤯🤯

@cookinwithcryss

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SoundTikTok sound · original sound - cookinwithcryss

Promoted product

RecipeVault

Download RecipeVault: Recipe Keeper by NutriLens Inc on the App Store. See screenshots, ratings and reviews, user tips, and more apps like RecipeVault: Recipe…

5 videos

Why it worked

The video effectively combines a relatable "late to the trend" hook with a clear demonstration of a useful app, offering a tangible incentive (discount code) to drive adoption.

Summary

The creator demonstrates the RecipeVault app, showing how it extracts recipe details from a URL and displays nutritional information. They express excitement about the app's utility for cooking and offer a discount code for viewers.

Structure

1Creator expresses surprise about a new cooking tool.
2Creator shows the RecipeVault app interface.
3Creator demonstrates recipe extraction and nutritional info display.
4Creator highlights the app as a life saver.

Original caption

Brooo, I could’ve been cooking easily all this time! RecipeVault is such a life saver! If you want a discount use the code "VAULT50" for a 50% off, limited time only! #recipeideas #CookingHacks #Lifestyle #mukbang #mealideas

More from @cookinwithcryss

Product placement

RecipeVault (ACTS - it extracts recipes from URLs, organizes them, and displays nutritional information; removing it would change what happens in the video)

Call to action

use the code "VAULT50" for a 50% off, limited time only!

On-screen text

am i late or is this actually new???🤯🤯

Transcript

Brooo, I could’ve been cooking easily all this time! RecipeVault is such a life saver! If you want a discount use the code "VAULT50" for a 50% off, limited time only! #recipeideas #CookingHacks #Lifestyle #mukbang #mealideas