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Hook
Top 3 MOST EXPENSIVE 🤢
@casper.capital
1.5M followers · usually 42.3K views a post
Views
198.9K
Likes
6.4K
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Why it worked
The video taps into a common concern about the cost of living and uses relatable financial figures to engage viewers. The ranking format creates suspense and encourages viewers to watch until the end to discover the most expensive state.
Summary
The video ranks the top three most expensive states to live in the US. It details the high salaries required for both single individuals and families to live comfortably in California, Hawaii, and Massachusetts.
Structure
- 1Introduction to the topic
- 2Number 3: California salary requirements
- 3Number 2: Hawaii salary requirements
- 4Number 1: Massachusetts salary requirements
On-screen text
Top 3 MOST EXPENSIVE 🤢
States To Live In
No. 3 is California
to live comfortably
as a single person
you need to earn over $119,000
and as a family
to make over $287,000
Are you crazy?
So even $100,000
Not anymore because X
because
No. 2 is Hawaii
where you need to earn over
$124,000 as a single person
and over $295,000
as a family
Talk about priced
out of paradise 🌴💰
I need to make $300,000
🤢💰
just to have a family
What's no. 1?
And for no. 1
this is crazy 🤪
you need to make over
$120,000 as a single person
and over $313,000
as a family
just to live there
comfortably 🏠
and this is
Massachusetts
Transcript
Original caption
3 Most Expensive States! 💸 #moneytips #Budgeting #PersonalFinance
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