101°F How to survive the heatwave in Paris 🥵

@foodfindsryan

10.2K followers · usually 1.2K views a post

Views

15.5K

Likes

202

Comments

6

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11

SoundTikTok sound · original sound - dessarassam

Promoted product

L'isola

Lisola fenêtres et portes

Why it worked

The video taps into a relatable problem (heatwave) and offers a simple, desirable solution (delicious food). The creator's genuine enjoyment and the picturesque Parisian setting make it aspirational and shareable.

Summary

The creator visits L'isola, a sandwich shop in Paris, during a heatwave to try their recommended sandwiches. They enjoy the sandwich and rate it 10/10, suggesting it's a great way to survive the heat.

Structure

1Introduction to the heatwave in Paris and a recommended sandwich
2Visiting L'isola sandwich shop
3Showcasing the variety of sandwiches
4Enjoying a sandwich by the Seine River
5Giving a high recommendation

Original caption

The perfect heatwave day in Paris DOES exist 🥵 L’isola pucceria is amazing #paris

More from @foodfindsryan

Product placement

L'isola: This is a sandwich shop that makes and sells sandwiches. It appears on screen and is the focus of the video. Removing it would change what happens in the video.

On-screen text

101°F How to survive the heatwave in Paris 🥵 THIS WAS ONE OF THE MOST L'isola RECOMMENDED SANDWICHES IN L'isola L'isola AH I BRAVED WENT TO L'ISOLA L'isola SANDWICH SHOP DELICIOUS HOMEMADE ITALIAN SANDWICHES EVERY DAY EVEN DURING THE HEATWAVE IN PARIS LOCATED STEPS AWAY OF THEIR ICONIC SIT IN THE PICNIC 10 OUT OF 10 RECOMMEND OH MAN THAT'S SO GOOD

Transcript

THIS WAS ONE OF THE MOST L'isola RECOMMENDED SANDWICHES IN L'isola AH I BRAVED WENT TO L'ISOLA L'isola SANDWICH SHOP DELICIOUS HOMEMADE ITALIAN SANDWICHES EVERY DAY EVEN DURING THE HEATWAVE IN PARIS LOCATED STEPS AWAY OF THEIR ICONIC SIT IN THE PICNIC 10 OUT OF 10 RECOMMEND OH MAN THAT'S SO GOOD