Day 8 of scaling an AI tech startup with zero experience.

@martori.studio

2.7K followers · usually 216 views a post

Views

15.5K

Likes

11

Comments

0

Shares

0

SoundTikTok sound · original sound - martori.studio

Promoted product

Marrowmarrow.care

2 videos

Why it worked

The video leverages the 'build in public' trend, which builds trust and authenticity by showing the messy, real-time process of development rather than just a polished ad.

Summary

The creator documents their progress building an AI-powered recovery app called Marrow while learning backend development. They share the challenges of the process and invite viewers to follow the journey via their bio link.

Structure

1Hook about building an AI startup
2Sharing the technical struggles of development
3Defining the mission of the product
4Introducing the product Marrow
5

Original caption

Day 8 of scaling an AI tech startup with zero experience. If I’m being real, half my day is spent staring at vector indexing and database schemas just wondering how I got here. Building something from the ground up when you're learning every single step on the fly is a lot. But then I remember why I started. The internet has enough noise. We need tech that actually protects our peace and gives us space to breathe. Trying to build a platform that does exactly that while trying to figure out backend scaling is terrifying. But it makes every late night so worth it. (Plus, having Claude as my emotional support co-founder definitely helps) Here’s to figuring it out one day at a time. If you’re building something that scares you right now, you aren't alone. We got this. #startupjourney #buildinpublic #founderlife #aistartup #techforgood

More from @martori.studio

Product placement

The app Marrow is shown on a laptop screen and described as the product being built.

Call to action

check the link in my bio

On-screen text

Day 8 of scaling an AI tech startup with zero experience. Recovery is a river. You're on it for life.

Transcript

Day 8 of scaling an AI tech startup with zero experience. If I’m being real, half my day is spent staring at vector indexing and database schemas just wondering how I got here. Building something from the ground up when you're learning every single step on the fly is a lot. But then I remember why I started. The internet has enough noise. We need tech that actually protects our peace and gives us space to breathe. Trying to build a platform that does exactly that while trying to figure out backend architecture is a wild ride. But we're making progress. This is Marrow, a daily companion for recovery. It's not just another app, it's a space to track your journey, find community, and just breathe. We're building this in public, so if you want to follow along, check the link in my bio.