Why it worked
The video taps into the relatable "midnight snack" craving and provides a visually appealing, albeit indulgent, recipe for nachos. The use of popular brands like Tostitos and Coca-Cola also likely contributed to its reach.
Summary
The creator makes a large plate of nachos using Tostitos chips, shredded cheese, chicken, beans, lettuce, tomatoes, sour cream, hot sauce, and jalapenos. She then prepares a Coca-Cola with lime and ice to drink alongside her nachos.
Product placement
Tostitos Cantina Traditional Yellow Corn Tortilla Chips: ACTS - used as the base for nachos. Removing it would change what happens in the video.
Sargento Shredded Mexican Style Four Cheese Blend: ACTS - used as a topping for nachos. Removing it would change what happens in the video.
Sargento Shredded Cheddar Cheese: ACTS - used as a topping for nachos. Removing it would change what happens in the video.
Daisy Sour Cream: ACTS - used as a topping for nachos. Removing it would change what happens in the video.
Taco Bell Hot Sauce: ACTS - used as a topping for nachos. Removing it would change what happens in the video.
Taco Bell Mild Sauce: ACTS - used as a topping for nachos. Removing it would change what happens in the video.
Mezzetta Sliced Jalapenos: ACTS - used as a topping for nachos. Removing it would change what happens in the video.
Coca-Cola: ACTS - used as a beverage. Removing it would change what happens in the video.