Incoming Call Reflections Plug Remix

The video likely worked by leveraging the popularity of custom ringtones and the visual appeal of the iPhone interface, combined with a popular sound remix. The clear presentation of the app's high rating and download count also builds trust and encourages downloads.

The video displays an incoming call screen with a ringtone titled "Reflections Plug Remix". It then transitions to an app store page for "Marimba Remix Ringtones", showcasing its rating and download count.