Dahil tapos na ang ticket wars, GCash card naman ang pag-agawan natin.

@yanimcuenca

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Selling · Mobile App

GCash

gcash.com ↗

Why it worked

The video leverages high-interest fandom culture (BTS) to promote a financial product, making the information feel like a helpful update for fans rather than a standard advertisement.

Summary

The creator announces the upcoming release of a limited edition BTS-themed GCash Visa card. She explains the eligibility requirements, how to pre-order, and details about the card's functionality and delivery.

Structure

1Announce the BTS-themed GCash card
2Explain the card's functionality
3Detail pre-order date and eligibility
4Discuss delivery and potential fees

Product placement

The GCash app and the new BTS-themed GCash Visa card are the primary subjects of the video.

Call to action

Order the card on the GCash app starting July 9.

On-screen text

MAKE YOUR WAY TO THE BTS WORLD TOUR ARIRANG WITH YOUR GCASH VISA CARD, COURTESY OF VISA. GCASH EXCLUSIVE COMING SOON! Pre-order will be available in 12 days 14 hrs 18 mins 14 secs Frequently Asked Questions

Original caption

BTS ARIRANG Visa Card??? WAAHHHH. Goodjob ka jan @GCash 💳💯 Pre-order starts on July 9, ARMY 💜 #BTS #BTSArirang

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Transcript

Dahil tapos na ang ticket wars, GCash card naman ang pag-agawan natin. GCash is launching BTS World Tour Arirang Visa card. Limited edition siya pero sana mas madami ito kaysa sa seats sa PH stadium and sana walang sit tight. So according to the website, the pre-order will start on July 9. I'm not sure what time, hindi naman naka-specify, pero July 9, that's in 12 days. Quick FAQ, ano ba yung GCash Visa card? Basically, it's an e-wallet card. So kung ano ang laman ng GCash mo, yun din yung laman ng card mo. Considered siyang debit card, not credit card. So this card is basically your usual GCash Visa card, except it's branded ng BTS World Tour Arirang. You can order the card through the promo page on our GCash app, starting July 9. Who's eligible for the card? Yung mga fully verified GCash users, possibly yung meron nang GCash card before up to maximum 3 cards lang daw. So hopefully wala pa kayong 3 link na GCash card para makapag-order pa kayo nito. One GCash account, one card lang. So please wag tayong mag-agawan, isa lang naman kailangan natin each. Itong card na to, this will be delivered to you. So sa bahay mo na yan diretso, hindi ka na pipila. Pagka-order mo sa app, ide-deliver yan sa bahay mo. Usually may fee ito. Dati parang 250 isang Visa card. So most likely meron din tong fee. So don't forget, July 9, let's order that.