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All breakouts
23.4Silent UGCResult / Flex hook
Hook
HOODIES ARE SECURED HALLELUJAH
@jennyboba
45.3K followers · usually 3.4K views a post
Views
80.8K
Likes
2.4K
Comments
48
Shares
179
Why it worked
The video leverages brand hype and a relatable 'got the merch' sentiment, which encourages engagement from fans of the brand.
Summary
A couple shows off their new Rhode Skin branded hoodies in a short, upbeat video. They pose and dance to music to celebrate getting the merchandise.
Structure
- 1Couple poses in matching hoodies
- 2They turn around to show the back design
- 3They dance and smile at the camera
Product placement
Rhode Skin branded hoodies
On-screen text
HOODIES ARE SECURED HALLELUJAH
Original caption
it’s a rhode summer 😛😛 #rhodeskin #dallas #popup #rhodesummer #skylrk
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