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326Silent UGCResult / Flex hook
Hook
what the hailey jean looks like on a petite girlie
@jennyboba
45.3K followers · usually 3.4K views a post
Views
1.1M
Likes
87.2K
Comments
234
Shares
4.1K
Why it worked
It addresses a specific pain point for a niche audience (petite women finding jeans that fit) by providing a direct visual demonstration of how the product looks on a real body.
Summary
A petite creator tries on different styles of the Gap Hailey Jean to show how they fit on a smaller frame. The video highlights the different cuts and sizes available in the collection.
Structure
- 1Displaying the jeans in the store
- 2Trying on a low rise loose fit
- 3Trying on an extra baggy fit
- 4Showing the final purchase
Product placement
The creator showcases multiple pairs of Gap's 'The Hailey Jean' collection in a store setting and in a fitting room.
On-screen text
what the hailey jean looks like on a petite girlie
low rise loose size 24
extra baggy size 24
Original caption
i think i just found my new go-to pairs 🤩 #gap #haileybieber #gapxhaileybieber #haileyjean #gapdenim @Gap @Hailey Bieber
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