Is AI KILLING Tech Companies?

@ava.on.ai

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Why it worked

The video taps into a current and relevant topic (AI's impact on tech) and presents a relatable scenario for both tech professionals and potential customers, framing it as a "new competitor" dynamic.

Summary

The video discusses how AI is creating a new type of competitor for tech companies: their own customers. These customers attempt to build solutions using AI, but often find it buggy and costly, ultimately realizing the value of established tech companies with dedicated engineering teams.

Structure

1Introduction of AI as a competitor to tech companies
2Explanation of customers using AI to build their own solutions
3The cycle of failed attempts and frustration
4The realization that established companies offer better solutions
5Call to consider the implications of this trend

Product placement

The video features a screen recording of a Microsoft article titled "'Vibe coding' and other ways AI is changing who can build apps and how." The speaker also mentions "AI tokens" and "tech companies" in general.

Original caption

Tech companies have a competitor they have never had before. Perhaps their biggest competitor right now is their own customers trying to AI code their way to the same solution. ##SaasIsDead ##SaasIsNotDead ##saas

More from @ava.on.ai

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Call to action

What do you guys think? We are in unprecedented times. I talk a lot about this and other implications on my channel.

On-screen text

Is AI KILLING Tech Companies? SOMETHING SOMETHING NO ONE'S REALLY IS THAT IS THAT THE ELEPHANT IN THE ROOM FOR TECH COMPANIES IS THAT THEY HAVE A NEW COMPETITOR ONE THAT HAS NEVER EXISTED BEFORE. THE NEW COMPETITOR IS ACTUALLY THEIR POTENTIAL CUSTOMERS THINKING THINKING THEY CAN VIBE CODE WHATEVER TECH SOLUTION THEY OFFER. Day 1: Vibe Coding 🚀 Day 365: Still Vibe Coding THEY TRY TO BUILD IT. IT DOESN'T WORK VERY WELL. IT'S PRETTY BUGGY. THEY END UP HAVING TO ALLOCATE ADDITIONAL ENGINEERS TO SET IT UP. THEY END UP SPENDING A LOT OF MONEY ON AI TOKENS, AND THEY GET FRUSTRATED. AND THEY REALIZE THAT ACTUALLY TRUSTING A TECH COMPANY THAT HAS AN ENTIRE TEAM FULLY DEDICATED TO SOLVING THIS PROBLEM AND HAS THE POWER OF AI TO MAKE THEIR SOLUTION BETTER AND BETTER IS ACTUALLY WORTH THE MONEY AND A BETTER SOLUTION. WHAT DO WHAT DO YOU GUYS THINK? WE ARE IN UNPRECEDENTED TIMES I TALK A LOT ABOUT THIS AND OTHER IMPLICATIONS ON MY CHANNEL

Transcript

Is that something no one's really talking about is that the elephant in the room for tech companies is that they have a new competitor, one that has never existed before. The new competitor is actually their potential customers thinking they can vibe code whatever tech solution they offer. I'm Ava. I'm a marking leader at a tech company, and I am seeing this first hand. The cycle looks like this. This individual or company thinks I can build the solution that you guys offer. They try to build it. It doesn't work very well. It's pretty buggy. They end up having to hire an engineer, allocate additional engineers to set it up. They end up spending a lot of money on AI tokens, and they get frustrated. And they realize that actually trusting a tech company that has an entire team of engineers fully dedicated to solving this problem and has the power of AI to make their solution better and better is actually worth the money and a better solution. What do you guys think? We are in unprecedented times. I talk a lot about this and other implications on my channel.