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15.9Silent UGCOther hookLifestyle
Hook
Love will make you fit it all in a card.
@noparticularorder.co
17.7K followers · usually 2.1K views a post
Views
33.7K
Likes
6.2K
Comments
6
Shares
203
Why it worked
The video evokes nostalgia and sentimentality by showcasing physical letters and handwritten notes, appealing to a desire for tangible connections in a digital age. The focus on personal correspondence and the accompanying quote about love create an emotional resonance that encourages engagement.
Summary
The video shows a stack of letters and cards tied with twine, followed by various envelopes and handwritten notes. It ends with a close-up of a letter being opened, revealing more handwritten content.
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Transcript, structure and on-screen text
6 beats and 2 lines of on-screen text — the parts you need to write your own version.
Original caption
and I will keep the card every. single. time. ✉️ #letters #analog #keepsakes #lettering #letterbox
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