Why it worked
The post effectively targets a specific demographic ('girls') with aspirational content (apartment hunting) and clear calls to action, leveraging visually appealing listings to drive engagement.
Summary
This photo post showcases available apartments and rooms for rent in NYC, targeting young women. It encourages viewers to DM for listing or inquiry details.
Structure
- 1Introduction: Apartment Hunting for the Girls
- 2Showcase of available rooms/apartments with prices and locations
- 3Call to action: DM for details
- 4Final slide with contact information
Product placement
MIU MIU (ACTS - appears on a clothing tag, its removal would not change what happens in the video)
Call to action
DM US
DM FOR DETAILS
On-screen text
for the girls
APARTMENT
HUNTING
MIU MIU
MADE IN ITALY
LOOKING OR
LISTING?
DM US
COMFY ROOM | $1,338 | JERSEY CITY | AUG 15
ROOM | $2,100 | LONG ISLAND CITY| AUG 1
PRIVATE ROOMS | $2,189 | GREENPOINT | AUG 31
DM FOR DETAILS
love, girls who sublet