Asking New Yorkers how much they make How much do you make?

@girlswhosublet.nyc

41.3K followers · usually 6.2K views a post

Views

1.1M

Likes

41.0K

Comments

56

Shares

345

SoundTikTok sound · original sound - girlswhosublet.nyc

Promoted product

Blue Jeans Public Relationsbluejeanspublicrelations.com

Why it worked

The video taps into the common curiosity about how much people make, especially in an expensive city like New York. The direct questions and relatable answers, combined with the aspirational element of "six figures" and the specific mention of a PR company, likely resonated with viewers.

Summary

This video features interviews with New Yorkers about their income and rent. One interviewee reveals she owns a PR company called Blue Jeans Public Relations and discusses her salary expectations for living comfortably in the city.

Structure

1Asking about income
2Discussing rent and neighborhood
3Revealing PR company ownership
4Discussing comfortable living wage

Original caption

millionaire maxxing do you actually need 6 figures to be comfortable in NYC??? #nyc #bossbabe #femaleentrepreneur

More from @girlswhosublet.nyc

Product placement

Blue Jeans Public Relations: ACTS - it is a PR company that the interviewee owns and plugs. Removing it would change the video's promotional aspect. Girls Who Sublet (NYC): APPEARS - it is an Instagram account shown on screen. Removing it would not change what happens in the video.

On-screen text

Asking New Yorkers how much they make How much do you make? can I give a ballpark? of course over six figures over six figures Do you live in New York City? yes part time What do you pay in rent? hmm $2700 $2700 a month $5500 $5500 What neighborhood? West Village West Village Awesome West Village What do you do for work? I do recruiting I own a PR company Do you wanna plug the name? um sure it's called Blue Jeans Public Relations Blue Jeans Public Relations Multi-award-winning PR agency. Los Angeles & New York. Est. 2023. bluejeanspublicrelations.com What's your salary? I'm not gonna share my salary I'm not gonna share my salary over over can I give a ballpark? okay um over six figures over six figures How much do you think someone needs to make to live comfortably in New York City? six figures you can do it with less I do comfortably yeah like we don't have amenities or anything probably at least 250k a year that much to live comfortably here Do you follow girls who sublet New York City? I don't but I will now okay awesome

Transcript

How much do you make? can I give a ballpark? Of course. Over six figures. Over six figures. Do you live in New York City? Yes. Part time. What do you pay in rent? Hmm. $2700. $2700 a month. $5500. $5500. What neighborhood? West Village. West Village. Awesome. West Village. What do you do for work? I do recruiting. I own a PR company. Do you wanna plug the name? Um, sure. It's called Blue Jeans Public Relations. Blue Jeans Public Relations. Multi-award-winning PR agency. Los Angeles & New York. Est. 2023. bluejeanspublicrelations.com What's your salary? I'm not gonna share my salary. I'm not gonna share my salary. Over. Over. Can I give a ballpark? Okay. Um, over six figures. Over six figures. How much do you think someone needs to make to live comfortably in New York City? Six figures. You can do it with less. I do. Comfortably, yeah. Like we don't have amenities or anything. Probably at least 250k. A year. That much to live comfortably here. Do you follow girls who sublet New York City? I don't, but I will now. Okay, awesome.