The creator's vulnerability and relatable struggle with achieving a "no-makeup makeup" look, combined with the use of popular beauty products, likely resonated with viewers seeking similar results or advice. The call for tips also encourages engagement.
Summary
The creator attempts to achieve a "no-makeup makeup" look, inspired by the "Rhode drop." She struggles with applying products evenly and expresses insecurity about her features and lack of makeup skills, particularly with eye makeup. She tries several Rhode products, including a glazing milk, bronzer, and lip tint, along with Kosas brow products and a Makeup By Mario lip liner.
Structure
1Introduction and goal setting
2Trying Rhode products (glazing milk, bronzer)
3
Original caption
Guys 🆘 I want to be a clean girl makeup queen so badly but it’s soooo out of my comfort zone - PLEASE drop tips and tricks and fav products in the comments below! #rhodebronzer #rhode #nomakeupmakeup #cleangirlmakeup #makeuptutorial @rhode skin @Kosas @Makeup By Mario
More from @emma_sturgeon
More breakout videos from this creator.
Struggling with application and shade matching
4Addressing brow and eye makeup challenges
5Applying lip products
6Final look and call for tips
Product placement
rhode: APPEARS - a brand name on a box and on a product. Removing it would not change what happens in the video.
Kosas: ACTS - a product (brow products) is used by the creator. Removing it would change what happens in the video.
Makeup By Mario: ACTS - a product (lip liner) is used by the creator. Removing it would change what happens in the video.
Call to action
drop tips and tricks and fav products in the comments below
On-screen text
LEARNING
NO-MAKEUP
MAKEUP
Ft. New Rhode
As a full beat 2016 makeup girlie SOS
Transcript
Hello you guys and welcome to my new series where I - a girl who has worn a full face of makeup everyday since the day I learnt how to do makeup back in 2016. Learns how to do no makeup makeup. I love a full beat but at this point I just feel like I need to get with the trend. I need to actually learn how to do makeup that highlights my features instead of like hides them. And I feel like it's so easy for the girls who have like the perfect bone structure, the perfect skin. I have neither of those things. So I think that I'm a little bit scared of this. Was initially inspired to do this because of the Rhode drop. I'm just seeing everyone come up with these gorgeous, beautiful like minimal makeup looks and it just makes them look so effortlessly beautiful where I feel like my typical makeup makes me look beautiful but it doesn't make me look effortlessly beautiful. Like you can tell that I spent a full 30 minutes on that. So I got 4 products to try and I'm really excited but I'm also like really nervous. I'm just so used to covering up basically my entire face. I probably will be needing your guys' help in the comments. I only know how to do makeup like one sort of way to start. I'm gonna go in with my NARS pot concealer and just do tiny little like spot conceals on my blemishes and you know what I already forgot to do? The glazing milk. Oh my goodness. So instead we're gonna start with the glazing milk. I'll probably have to go back and redo that concealer. I got shade 3 because I normally have my body self tanned but I don't really do anything to tan my face so I'm hoping that this kind of bridges the gap. That looks like a crazy color honestly, it's definitely pigmented. There is colour there. Does it make my face look dirty? Kinda honestly, how are we making this look even or did I just get a shade too dark? Interesting. Okay, we'll see how that looks with like a full face of makeup. I honestly don't think that I could just wear this by itself because it does look a little bit uneven. One of the things that contributes the most to my inability to do no makeup makeup is the lack of eyebrows that I have? I've been using All Kosas brow products lately and I really like them. Love the tinted brow gel but I've been wanting to try one that like really sticks it down without leaving a white cast. So if any of you have a recommendation for that right now I use the elf brow lamination but it kind of does leave the white cast. So let a girl know pink. Up next we're gonna go in with bronzer and unfortunately I did not get to the drop fast enough because I really had to be convinced there for a second. I got a shade that maybe too dark for me. This is in the shade bake and I'm not gonna go directly on my face because I am a little bit scared of the shade. I'm gonna go in with my brush. Ha ha gotcha. Gotcha. I honestly think that over foundation like this would be fine. It's just the fact that it's on like my bare freaking skin that feels a little bit like intense. Actually don't mind the shade. I honestly probably would have gone for something a little bit more cooler toned if they had it, but I was just late to the game. Let me know what shade you guys got in the Rhode bronzer drop because if I end up liking this, I may need to grab it in a different shade for blush. I went ahead and got toasted Teddy. I understand that this is also a darker shade just like the one that I see all over the place for summer. Again, I'm just gonna take it with my brush because I'm scared of putting it directly on my face. That is like a really pretty colour. I hope I can make it work for my skin tone. Might take some manipulating. We definitely need some concealer. I feel like I'm going to go in with my Kosas concealer because this is probably the lightest of the concealers that I have lightest as in like texture wise, not colour wise. This is what the no makeup makeup girls are doing. I like it's like just my nature to go in with like a massive triangle of this cutting myself off. Are we setting everything with powder or are we only setting our under eyes with powder? I genuinely have no clue you guys. I fully need my hand to be held during this entire process. I do not know how to do makeup like this. What are we doing with our eyelids? I can't just leave them like that, right? What I am gonna do is just take a little bit of my dibs powder bronzer and use it as a crease shade. And eyes are where I struggle every time because I go to like put on mascara and then I think that it looks weird and then I need eyeliner and I think that that looks weird and then I just end up with a lash on no matter what. So like what is your favourite way to do your eyes for like a new makeup makeup look? Do I even do eyeliner? No, not even gonna do anything. I'm just gonna do mascara. I just love the way that a wing makes my round eyes look a little bit more almondy. I don't know how to give that up. I go ahead and add My inner corner highlight that I always do. This is colourpop flexitarian. Did wanna get one of the Rhode lip liners, but honestly there was so many colours online that I got a little bit overwhelmed. So we're just gonna line our lips. This is the makeup by Mario liner in the shade Hugh. I did also get the macadamia butter, road lip butter. What is this called? Peptide lip tint. I've never actually had one of these before. This is the final look. I think that my skin looks pretty good. Obviously, like I would love to have a full face of makeup on. So like this blemish would be covered up, but like what can you do? I'm interested to see how these wear without powder on top of them because I always set everything down with a powder. I'll keep you updated on whether or not this breaks me out. Do you really like this lip tint? So I think the eyes are where I'm struggling. I definitely don't feel like myself. And I know that like if you guys have ever had lash extensions and you take them off, you just like simply feel naked. That's exactly how I feel right now. But let me know if you guys have any no makeup makeup tips. Let me know if I did anything wrong. And also let me know if you have any favourite products for this style of makeup. I'm really on a mission this summer. To not be wearing a full face everyday. So your help is much appreciated.
