Apparently freezing your hair makes it shinier...

@millylivin

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Promoted product

Monay Hair Cryotherapy

Visit Monay Hair Cryotherapy, a trusted cryotherapy salon offering hair cryotherapy, scalp wellness and hair repair treatments for stronger, healthier hair.

Why it worked

The video taps into a trending beauty hack with a visually satisfying transformation, showcasing a unique treatment that promises significant results with minimal effort (just blow-drying).

Summary

The creator tries a "hair cryotherapy" treatment to make their hair shinier and straighter. After the treatment, which involves a cold device and light therapy, the creator's hair appears significantly straighter and shinier from just blow-drying.

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Transcript, structure and on-screen text

6 beats, a 262-word transcript and 55 lines of on-screen text — the parts you need to write your own version.

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Original caption

I actually can’t believe how straight it ended up… would you try this? ❄️👀@monayhaircryotherapyrania❄️ located in Sydney! #hairtok #hairtransformation #BeautyTok #haircare #fyp