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Hook
Here's your friendly legal bestie reminder that a freebie is liability if there isn't a privacy policy attached.
@brethebrandlawyer
2.1K followers · usually 454 views a post
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2.6K
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Why it worked
The video provides valuable, actionable legal advice in a relatable way, addressing a common pain point for small businesses. The "soft sell" approach integrates the product naturally, making it feel like a helpful solution rather than an aggressive advertisement.
Summary
The video reminds viewers that offering freebies without a privacy policy can create legal liability for their business. It then promotes a customizable, attorney-drafted privacy policy template available for purchase.
Structure
- 1Legal reminder about freebies and privacy policies
- 2Explanation of the risks
- 3Promotion of a privacy policy template
- 4Call to action to purchase
Product placement
The creator promotes their own attorney-drafted Privacy Policy template, available for $27 via a link in their bio.
Call to action
Grab one for only $27 at the ⛓️💥 in my bio
On-screen text
Here's your friendly legal bestie reminder that a freebie is liability if there isn't a privacy policy attached. You shouldn't be collecting names and emails without one. It could put your business at legal risk.
Grab one for only $27 at the ⛓️💥 in my bio
Original caption
If your freebie collects names, email addresses, or any personal information, your website should have a Privacy Policy that explains what you're collecting, why you're collecting it, and how that information is used. Too many new business owners focus on building an email list but forget the legal side of collecting customer data. I've made it simple. My attorney-drafted Privacy Policy template is just $27 and is ready to customize for your business. Grab yours through the ⛓️💥 in my bio before your next freebie goes live. #privacypolicy #emailmarketing #digitalproducts #smallbusinessowner #legaltips
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