Post by @doc.iggy

I started creating content during orthopedic surgery residency. Long hours. Call nights. Learning surgery. Still trying to build something outside the hospital. At first, I wasn’t getting brand deals. I was just documenting the journey. But if you’re a micro-influencer, don’t wait for brands to find you. Start by signing up for creator marketplaces like Aspire, Cohley, Popular Pays, Fohr, Collabstr, and Pearpop. Even PR or gifted products can become part of your portfolio. And you don’t need to make every product a full review. If you genuinely use it, integrate it into your routine. Film it while studying, getting ready, going to the gym, editing, or winding down. You’re not making a commercial. You’re showing how it fits into real life. That’s how trust starts. And trust is what turns content into brand deals.