The theme is...

@treehut

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SoundTikTok sound · original sound - makkiroru

Promoted product

Tree Hut x Lisa Frank collection

We believe that everyone deserves self-care without compromise, so we craft delicious and delightful beauty products with exceptional quality.

2 videos

Why it worked

The video leverages the nostalgic appeal of the Lisa Frank brand combined with the popular Tree Hut body care products, creating a visually appealing and desirable collection that resonates with a target audience interested in both nostalgia and self-care.

Summary

This video showcases the Tree Hut x Lisa Frank collaboration collection, featuring various body care products like sugar scrubs and foaming gel washes. The creator highlights the unique scents and themes of each product, encouraging viewers to shop the collection at Target and Ulta Beauty.

Structure

1Introduction of the theme
2Showcasing the Tree Hut x Lisa Frank collection
3Describing the scents and themes of individual products
4

Original caption

meet the @treehut x @Lisa Frank collection 🌈 🌊✨ ocean pop — bright, breezy notes of yuzu, sea salt, and coconut. like the ocean in a jar. 🌈🥭 rainbow mango — juicy mango, nectarine, and sandalwood. bold, vibrant, and impossible to ignore. ⛅️🩷 sugar sky — sweet guava, banana, and musk. soft, dreamy, and cloud-like. shop the collection today at @target coming to @Ulta Beauty 7/12 🚀💫 cosmic crush — passionfruit, grapefruit, and hibiscus. bright, playful, and out of this world. #treehutxlisafrank #new #summerlineup #bodycare #collab

More from @treehut

Product placement

Tree Hut (body care products, specifically sugar scrubs and foaming gel washes) ACTS - the products are shown, demonstrated being used, and their scents are described. Removing them would change the video. Lisa Frank (brand collaboration) APPEARS - it is a brand name on the product packaging. Removing it would not change what happens in the video, but would change the context of the product. Target (retailer) APPEARS - it is mentioned as a place to buy the products. Removing it would not change what happens in the video. Ulta Beauty (retailer) APPEARS - it is mentioned as a place to buy the products. Removing it would not change what happens in the video.

Call to action

shop the collection today at @target coming to @Ulta Beauty 7/12

On-screen text

The theme is... TREE HUT Lisa Frank

Transcript

The theme is... TREE HUT Lisa Frank Ocean Pop - bright, breezy notes of yuzu, sea salt, and coconut. Like the ocean in a jar. Rainbow Mango - juicy mango, nectarine, and sandalwood. Bold, vibrant, and impossible to ignore. Sugar Sky - sweet guava, banana, and musk. Soft, dreamy, and cloud-like. Cosmic Crush - passionfruit, grapefruit, and hibiscus. Bright, playful, and out of this world. Shop the collection today at @Target. Coming to @Ulta Beauty 7/12.