if your lips are painfully dry...

@t.sharde

10.1K followers · usually 781 views a post

Views

2.3K

Likes

29

Comments

8

Shares

1

SoundTikTok sound · original sound - t.sharde

Promoted product

Reju-ALL

Clinically proven Korean skincare powered by science. Dermatologist-formulated skincare for visible, effective results. Your skin deserves the right answer.

2 videos2 creators

Why it worked

The video effectively addresses a common pain point (dry lips) and presents a specific product as a solution, highlighting its unique benefits and features in a relatable way.

Summary

The creator shares a lip serum called Reju-ALL that helps with dry and chapped lips. She explains that it makes lips smoother, more hydrated, and plumper, and highlights its applicator and leak-proof design.

Structure

1Introduce the problem of dry lips
2Introduce the product as a solution
3Explain the product's benefits
4Showcase the applicator and packaging

Original caption

I have purchased so many of these. regular lip balms dont compare #pdrn #drylips #chappedlips

More from @t.sharde

Product placement

PDO (acts: it is a lip serum that moisturizes and plumps lips; removing it would change the video's outcome) Reju-ALL (acts: it is a lip serum that moisturizes and plumps lips; removing it would change the video's outcome)

On-screen text

if your lips are painfully dry...

Transcript

if your lips are painfully dry... you're reapplying your lip balm every 20 minutes because your lips are still dry. Try Sam and D.N.A. Yes, I was a bit skeptical at first until I tried this one. This one has P.D.R.N. and vitamin E oil to leave your lips visibly smoother, more hydrated, and plumper. It has a cushion-soft applicator and when you're done, just lock it back. That way it's not leaking all off in your purse. If your lips are still dry and crusty, get this.