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97.7Silent UGCPOV / Skit hookLifestyle
Hook
pov: growing up with curly hair
@katherines919
3.6K followers · usually 20.6K views a post
Views
2.0M
Likes
377.4K
Comments
2.2K
Shares
27.4K
Promoted product
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Why it worked
The video uses a relatable 'point of view' format to tap into the shared experience of people with curly hair struggling with improper care. The rapid succession of images of ineffective products and tools creates a sense of shared frustration and validates the viewer's own experiences.
Summary
The video depicts the struggles of growing up with curly hair in a household that didn't know how to care for it. It shows various hair care products and tools that were used, implying they were not effective or suitable for curly hair.
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Transcript, structure and on-screen text
10 beats and 4 lines of on-screen text — the parts you need to write your own version.
Original caption
"tear free" they said 😭 #foryou #relatable #curlgirl #blowthisup #blondecurls
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