Why it worked
The video uses a relatable and humorous premise about a common snack, which resonates with viewers who also enjoy or have purchased the same product. The quick, satisfying preparation process makes it engaging.
Summary
The video shows a person retrieving a bag of frozen edamame from a Costco bag in their freezer. They then microwave the edamame and salt it before placing it in a bowl.
Structure
- 1Retrieve edamame from freezer
- 2Microwave edamame
- 3Salt edamame
- 4Serve edamame
Product placement
Costco: it merely APPEARS as the place where the edamame was purchased. Removing it would not change what happens in the video.
On-screen text
me when I
randomly remember edamame
from costco exists 🍃