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6.4Talking HeadStory Open hookFinance
Hook
Working on the same block as the collapsing building
@bryannasamuels
4.2K followers · usually 796 views a post
Views
5.1K
Likes
141
Comments
4
Shares
4
Why it worked
The video likely performed well due to its real-time, dramatic nature, capturing a significant event (a building collapse) and the immediate aftermath with a sense of urgency and public interest. The personal connection of the creator working nearby adds a relatable element.
Summary
The video shows a street scene in New York City with emergency vehicles and news crews present. The on-screen text indicates that the creator is working on the same block as a collapsing building, and that the NYPD evacuated their building at 1 pm, with everyone safe so far.
Structure
- 1Street scene with emergency vehicles
- 2News crews setting up
- 3On-screen text about working near a collapsing building
- 4Caption about NYPD evacuation and safety
On-screen text
Working on the same block as the collapsing building
Original caption
NYPD evacuated our building at 1 pm and everyone is safe so far #nyc
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