Investment Banking

@bryannasamuels

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SoundTikTok sound · original sound - danswiftiedelrey

Promoted product

SEO

Why it worked

The video leverages a personal success story within a highly aspirational field (investment banking) and subtly integrates a program/resource (SEO) as a key enabler, making it relatable and informative for a target audience interested in similar career paths.

Summary

The creator shares their journey into investment banking, starting at age 19 with a summer internship. They highlight how SEO (Seizing Every Opportunity) was instrumental in their career progression, helping them secure and succeed in internships and connect with peers.

Structure

1Introduction to investment banking career path
2Details of early internships and promotion
3Highlighting SEO as a key factor
4Explaining the benefits of SEO for internships
5Concluding with a recommendation for SEO

Product placement

The creator mentions "SEO" (Seizing Every Opportunity) as a helpful resource for securing and succeeding in investment banking internships, implying it's a program or initiative.

Call to action

Definitely check out SEO if you are looking into interships on wall street

Original caption

Definitely check out SEO if you are looking into interships on wall street #venturecapital #investmentbanking #seocareer #summerinternship #salesandtrading

More from @bryannasamuels

On-screen text

Investment Banking Undergraduate Summer Analyst Recruiting SEO Seizing Every Opportunity

Transcript

I just 19 years old, I started working on Wall Street and investment banking. I started with a sophomore summer internship that was 10 weeks in New York City with a bulge bracket bank. That led to another internship following my junior year and converting full time. After two years, I also got promoted to an associate. And one of the things that was really helpful on this path was SEO. Sponsors for educational opportunity. Seeing all the videos of the SEO participants embarking on their summer internship journey, especially here in New York, is awesome. It brings me back to that time period. SEO is great as it really helps you prepare for these internships and land these internships and make it through these internships. You also stay connected to a lot of the other participants for life. So if you're thinking about a Wall Street path, you should check out SEO.