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All breakouts
11.4Talking HeadProblem Callout hookLifestyle
Hook
put my acne & dermatitis to bed with me + a cyst pop
@noracummins_
362.5K followers · usually 66.5K views a post
Views
744.2K
Likes
59.5K
Comments
269
Shares
173
Why it worked
The video leverages the high-engagement 'skincare routine' format, combining satisfying 'cyst pop' content with a relatable, vulnerable look at managing skin conditions.
Summary
The creator performs her nighttime skincare routine, which includes popping a cyst and applying various products to treat her acne and dermatitis. She uses several branded skincare items throughout the process.
Structure
- 1Introduction to the nighttime skincare routine
- 2Hair styling and initial face cleansing
- 3Application of various acne and dermatitis treatments
- 4Cyst popping demonstration
- 5Final product application and preparation for sleep
Product placement
The video features several skincare products including Vanicream, Foreo, Avene, and Experiment Beauty, which are shown being applied to the skin.
On-screen text
put my acne & dermatitis to bed with me + a cyst pop
Original caption
nothing better than an unexpected pimple pop 😩😍 #acnejourney #cysticacne #perioraldermatitis #nightroutineskincare #acnetreatments @@Oner Active@@Emi Jay@@ouraring@@WHOOP@@Mrs. Meyer’s Clean Day@@reale actives@@Alix Earle@@Vanicream™ Sensitive Skin Care@@FOREO@@Clean Skin Club@@Eau Thermale Avène@@Hyland's@@Experiment Beauty@@MyCarmex
More from @noracummins_
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