CURLEY HA

@mariananicolee

139.0K followers · usually 11.7K views a post

Views

23.7K

Likes

2.4K

Comments

13

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SoundTikTok sound · i may be young but im readyyyyyyy

Promoted product

Olaplex

Reach for OLAPLEX for strong, healthier-looking hair you love. Learn how OLAPLEX Bond Building TechnologyTM protects and strengthens every hair type, texture, and style.

8 videos6 creators

Why it worked

The video provides a comprehensive and visually satisfying demonstration of a curly hair routine, appealing to viewers seeking hair care tips and product recommendations. The use of time stamps adds a practical element, making the routine easy to follow.

Summary

The creator demonstrates a curly hair reset routine over several hours, using various hair products and tools. The video showcases the process from start to finish, highlighting the transformation of her curly hair.

Structure

1Starting the routine with wet hair
2Washing and conditioning hair
3Applying hair mask and leave-in conditioner
4

Original caption

almost 3 hours later🫩🙈 - - products: @Olaplex N5 hydrating curl shampoo and conditioner @amika hydro rush mask @Ouidad moisture lock leave in conditioner @Love Ur Curls brush and diffuser @The Doux Hair Care custard @BounceCurl volume edge lift brush #curlyhair #curls #curlyhaircheck #curlyhairroutinecheck #curlyhaircare

More from @mariananicolee

Product placement

Olaplex N5 hydrating curl shampoo and conditioner (ACTS - used to wash hair, removing it would change the video). Olaplex N4 Curl (ACTS - used to wash hair, removing it would change the video). amika hydro rush mask (ACTS - used as a hair mask, removing it would change the video). Ouidad moisture lock leave in conditioner (ACTS - used as a leave-in conditioner, removing it would change the video). Love Ur Curls brush (ACTS - used to brush hair, removing it would change the video). The Doux Hair Care custard (ACTS - used as a hair styling product, removing it would change the video). BounceCurl volume edge lift brush (ACTS - used to style hair, removing it would change the video). Camille Rose (APPEARS - logo on the back of the shirt, removing it would not change the video).