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3.7Text-HeavyListicle hookLifestyle
Hook
FEATURING NOTES: WATERMELON, DRAGON FRUIT, CHILI PEPPER, JASMINE
@influxious.co
10.0K followers · usually 4.4K views a post
Views
16.1K
Likes
2.1K
Comments
293
Shares
104
Promoted product
Influxious.cohttps://influxious.co/ ↗
Why it worked
The post uses visually appealing imagery of the fragrance ingredients, paired with evocative text descriptions, to create a sensory experience for the viewer. The interactive element of asking for opinions on scent mood and wearability encourages engagement, while the clear call to action for a waitlist provides a direct path for interested customers.
Summary
This is a slideshow post showcasing four different fragrance scent profiles from the brand Influxious. Each slide highlights unique ingredient combinations and asks viewers to share their thoughts on the mood and occasion for each scent, encouraging engagement and directing them to a waitlist for launch updates.
Structure
- 1Introduction of the first fragrance notes
- 2Showcasing the second fragrance notes
- 3Presenting the third fragrance notes
- 4Revealing the fourth fragrance notes
- 5Call to action for waitlist sign-up
Product placement
Influxious.co (ACTS - it is the destination for a waitlist and is the name of the fragrance house being promoted; removing it would change what happens in the video).
Original caption
#1: watermelon, dragonfruit, chili pepper, jasmine #2: cardamom, apricot, shea butter, magnolia, vanilla #3: blueberry musk, hibiscus, raspberry, Turkish rose #4: blood orange, caramel, Nigerian ginger, saffron What’s the mood each scent gives you, and where would you wear it? Drop your thoughts below. For exclusive launch updates and early access, join our waitlist at influxious.co (link in bio) 🔗
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