The video uses a native mention strategy, showcasing a popular beauty product in a natural way. The creator's expertise in beauty and the visually appealing application contribute to its effectiveness.
Summary
The creator reviews the REFY water blush in the shade 'lychee', applying it with a Sephora brush. They highlight its pigment and lightweight feel on the skin.
Structure
1Introduction and product mention
2Application with a brush
3Review of pigment and feel
4Final look
Product placement
The creator holds up and applies the REFY water blush to their cheeks using a Sephora 64 brush.
On-screen text
water blush review
REFY in lychee
Transcript
Original caption
@REFY water blush review 🩵 #waterblush #refy #blushreview #summermakeup #nomakeupmakeup
More from @madiframe
Their other posts in the index, biggest breakout first.
I work in beauty, so I've tried a fair amount of blushes. I've been dying to try the Rafe water blush. The Sephora 64 is apparently a really great duo. It's very pigmented. It feels like nothing on my skin. So pretty.