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All breakouts
72.3Talking HeadStory Open hookLifestyle
Hook
Okay, let's try this new YSL blush.
@namvoglow
200.0K followers · usually 8.8K views a post
Views
635.4K
Likes
10.1K
Comments
99
Shares
3.4K
Promoted product
YSL Beauty Make Me Blush
Why it worked
The video leverages the creator's established authority as a makeup artist and her signature 'dewy' aesthetic to provide a high-quality, authentic-feeling product demonstration.
Summary
The creator demonstrates the application and color of the new YSL Beauty cream blush on her cheeks. She highlights the product's dewy and sheer finish while blending it with her fingers.
Structure
- 1Introduction of the new YSL blush
- 2Application of the product to the cheeks
- 3Review of the texture and finish
- 4Final look and color assessment
Product placement
YSL Beauty (a) ACTS: the creator applies their cream blush to her cheeks and demonstrates its texture and color payoff. Removing this would change the entire video as it is a product demonstration.
On-screen text
Original caption
NEW ysl beauty @YSL Beauty make me blush cream blush! I love this new formula is much! Dewy dumplings approved #yslbeauty #mauveblush #creamblush #glassskin #sephora
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